"Our company established in 1993, and being one of the nation's leading rice producers focusing on rice business. The business covers a vast spectrum of activities ranging from milling, processing, packaging, to marketing different type of rice and rice based products.<br><br>In 2004 our company introduced ecoBrown's, a series of unpolished brown rice products for health conscious consumers; continuing its high standards in securing the best out of brown rice. The amazing business success story began when our company became the first rice company in Malaysia to be certified the prestigious ISO 9001: 2000 Quality Management System certificate endorsed by International Lloyd's Register Quality Assurance on July 2001.<br><br>Other recognitions earned include the ASEAN Clean Energy Award 2003, Brand Equity's Top 10 Most Visible Brand Award 2006, Reader's Digest Superbrands Award, Reader's Digest Trusted Brand Award and the Superbrands Malaysia Award. ecoBrown's rice is 100% wholegrain, fresh from the farm with a low Glycemic Index, low sodium and no preservatives or artificial colouring. It is naturally gluten and cholesterol free. Being a recipient of these awards, it is incumbent on us to embark on creation of new values aimed at creating new awareness and satisfying customers' incessant requirements.<br><br>Our major export market includes Singapore, New Zealand and Australia."